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Conscious Business

ByFred Kofman
Audio
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The key traits of an awakened, profitable business—distilled from the full-length course.
Full Description

More and more business leaders are catching on to an often overlooked fact: consciousness is our basic faculty for survival and success. Without it, we forget what is important to us and lose sight of the steps we might take to reach those goals.

Conscious business, explains Fred Kofman, means shining this awareness on every area of your work: in recognizing the needs of others and expressing your own in seeing the hidden emotional obstacles that may be holding your team back in making good decisions under pressure, and even in delving into such spiritual questions as "Who am I?" and "What is my real purpose here?"

In Conscious Business, this visionary teacher and consultant to Google, Microsoft, Yahoo! and other leading companies presents the complete training manual in the breakthrough techniques he has shared with over 20,000 executives on four continents, including:

  • Unflinching integrity, the key to success beyond success
  • Why culture, not know-how, is the best place to first focus a company's improvement efforts and how to pull it off
  • Right leadership, and how it translates into making more money

A conscious business fosters peace and happiness in the individuals, respect and solidarity in the community, and mission accomplishment in the organization, teaches Fred Kofman. With Conscious Business, you hold the definitive resource for maximizing profit and potential in the workplace and beyond.

Created by Fred Kofman as a companion to the book, the Conscious Business audio program explores key insights in greater depth in an engaging seminar format.

Format Details
Audio
Contents Digital Audio (3 hours, 54 minutes)
Product Code AW01094W
ISBN Number 978-1-60407-032-3
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Fred Kofman

About Fred Kofman

Fred Kofman, PhD. in Economics from the University of California, Berkeley, is Google’s Vice President and leadership development advisor, founding president of the Conscious Leadership Center at Tecnológico de Monterrey, and founder and president of the Conscious Business Center International. Previously, he was Vice President of Executive Development at LinkedIn and a co-founder of Axialent, a global consulting company which has delivered leadership programs to more than 15,000 executives around the world. Fred is the author of the trilogy Metamanagement (2001), Conscious Business (2006) and The Meaning Revolution: The Power of Transcendent Leadership (2018).

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Review for Conscious Business

Life-altering! Listen to this guy!! Took a one-week class with him 8 years ago!! Still learning from that experience. Have listened to the full Conscious Biz course at least 5 times. Buy either the short one or the full-length one. You will NOT regret it.

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